Top 8 Mobile-App Design Trends for 2022
The pandemic has radically changed our lifestyles. We have found ourselves more engaged than ever on digital and mobile platforms. The average American checks his or her mobile phone 344 times per day — that’s once every four minutes. Around 88% of US adults spend time in mobile apps. At work, at home, when eating, in bed, and even in our cars — hopefully, not while driving — we use our phones. You may be reading this on a mobile device right now.
With the rising popularity of mobile apps, companies are investing more in enhancing their user experience, to make them more competitive and achieve business growth. UX design trends for mobile apps are continually changing. Every year, the world of mobile apps evolves substantially and progressively, so keeping up with the newest market trends is essential. In this article, I’ll share the most important design trends for mobile apps that you should know about in 2022.
“With the rising popularity of mobile apps, companies are investing more in enhancing their user experience, to make them more competitive and achieve business growth.”
1. Chatbots
Chatbots are an important tool for improving the customer experience and providing outstanding service.
Customers’ communication preferences have evolved with the rise of on-demand messaging. As a result of the rising chatbot trend, more and more business sectors are incorporating chatbots into their business operations to provide ongoing customer engagement. Chatbots are an important tool for improving the customer experience and providing outstanding service. They are redefining how organizations communicate with both their existing and potential customers.
Chatbots are an excellent way for companies to develop long-term relationships with their customers. They are also helpful in establishing a trustworthy brand. With the advancement of artificial intelligence (AI), you can create a more intelligent chatbot that better meets users’ needs. According to Gartner, within the next couple of years, AI will become a mainstream customer-experience investment. Figure 1 shows an example of a chatbot app.
Image source: Dribbble
2. Neumorphism
Neumorphism is an evolution of both skeuomorphism and flat design. Skeuomorphism was a design style in which user-interface (UI) elements replicated, as closely as possible, the original shape, textures, and colors of real-world objects. While in some ways similar to skeuomorphism, neumorphism is a look that is somewhere between flat and 3D graphics.\
The overall design style of neumorphism uses a minimal color palette and achieves dimensionality through the use of drop shadows. In neumorphism, the entire screen is in a neutral color, with little pops of a bright color, as shown in Figure 2. Neumorphism is now popular for the design of mobile-app icons and other UI elements, and audiences seem to be fascinated by this design trend, which is a lot of fun for designers because it allows them to experiment with form and color.
Image source: Dribble
3. Voice-Based Assistants
Voice-based assistants require superior voice user interfaces (VUIs), enabling users to communicate with a system using only voice commands.
The market for voice-based assistants is growing rapidly, and this is one of the hottest mobile-app design trends. In the United States alone, there are about 110 million virtual-assistant users. According to a Statista report, the number of digital voice assistants will reach 8.4 billion by 2024.
Voice-based assistants require superior voice user interfaces (VUIs), enabling users to communicate with a system using only voice commands. Google Assistant, Siri, and Amazon’s Alexa are three of the most popular and well-known voice user interfaces. The main benefit of VUIs is that they allow users to interact with a system without having to look at it or use their hands. Figure 3 shows an example of a voice-based assistant
Image source: Apple
When designing a VUI, you must do the following:
- Research your target audience.
- Conduct a competitive analysis.
- Define clear requirements.
- Validate the design and implementation through usability testing.
- Understand the anatomy of voice commands.
Read more here: https://www.uxmatters.com/mt/archives/2022/05/top-8-mobile-app-design-trends-for-2022.php
