7 Comprehensive Mobile App Development Trends to Watch in 2022
The mobile app development industry is continuously evolving. There are already more than 5 million mobile apps available.
If you search App Store or Google Play to find an app for your particular purpose, you’ll find multiple apps for a single purpose.
The truth?
Users are turning away from bloated, multi-purpose apps. Users are nowadays embracing single-purpose apps and specialty retailers.
The Ultimate Checklist for Building An Incredible Mobile App
As you know, Facebook has launched a brand-new app for Facebook messages. They have taken the messaging function out of their main Facebook app and created a new one separately.
The interesting thing is that Facebook now has 8, count them, 8 separate apps in the App Store. LinkedIn has surprisingly 6 apps of its own, and Foursquare has split itself into multiple apps.
And the demand for new apps is overwhelming with the rapid advancement in technology. It is predicted that the mobile app market revenue will reach $693 billion by 2022.
Mobile apps directly reflect business brand value. Thus, it becomes a top priority for businesses to stay updated with the current trends.
Top 7 Mobile App Development Trends to follow in 2022:
- Augmented Reality (AR)
- Artificial Intelligence (AI) & Machine Learning (ML)
- Mobile eCommerce
- Blockchain Technology
- Rise of 5G
- Use of IoT & Wearables
- Cross-Platform Apps
These mobile app development trends will help you make your mobile app incredible. Follow these trends to remain relevant and maximize the success of your mobile app development project.
1. Augmented Reality (AR)
Augmented reality (AR) is an enhanced version of the real physical world. It utilizes intelligent display technology, 3D registration technology, and intelligent interaction technology. This enables the integration of computer-generated inputs into real-world surroundings.
The current generation of customers prefers interactive experience over any assumption. AR generates convenience to select the product and as a result, enhances the retail.
Augmented Reality builds a demonstrative connection with users and enhances the user experience. Thus, it affects the brand value of your company.
In many industry verticals augmented reality is already befitting the service:
- Design & Modelling
- Repair and Maintenance
- Business Logistics
- Retail
- Classroom education
- Medical training
- Gaming
IKEA Place for Instance
IKEA Place is the home décor chain’s mobile app that utilizes augmented reality. Its features allow users to place the buying order for the area that they decide to decorate.
The app provides users with a 360-degree view, wide-angle positioning, and many such features.
IKEA Place, the mobile app initiated in 2017 receives a good range of customer reviews (4.6 stars) to date. And subsequently, an increase in app downloads increases revenue for the company.
2. Artificial Intelligence (AI) & Machine Learning (ML)
Innovations across almost every industry sector have targeted AI for upcoming years. AI is the highest voted technology for 2022 in the survey by IEEE.
Let us understand, why? Any company needs to work out data analytics. AI and ML help to plan the data completely to fulfill the business objectives.
Machine Learning can help to manage the behavior of users by analyzing their previous app interactions. So, it is useful in providing customized UX. It makes app security and user authentication better by evaluating risks in advance. Also, it helps in mitigating security risks in real-time.
AI can be used in many different ways; speech recognition technology is one among many such uses.
Following are many different types of usage AI can help you with:
- Real-time language translation
- Facial recognition
- Emotion recognition
- Automated reasoning
- Service recommendation
- Enhanced searching
Uber for Instance
Uber has become the global tech leader in ride-sharing services. Uber uses AI and ML to understand different customer preferences and behaviors. And this is how it brings the desired result and services in the best way.
The app adds personalized destination suggestions based on the ride history of the customer. Users can communicate with the driver with just a click on the in-app messaging.
Do you also want to improve your business app performance by understanding customer preferences and behaviors? Here is a complete guide on How to Integrate AI and ML into an existing App.
Read more about the other leading mobile app development trends for 2022: https://bit.ly/3NgDXlj
